Toyota Prius

(MONTREAL, QC – JANUARY 14th, 2016) Usher in a bold new era of advanced motoring with the all-new, 2016 Toyota Prius – the fourth-generation of the world’s most popular and proven hybrid automobile. Drivers will get their first look at the new face of advanced motoring at the Montreal International Auto Show as the 2016 Prius makes its Canadian debut – January 15-24 in the Toyota booth at the Palais des Congrès.

(MONTREAL, QC – JANUARY 14, 2016) Visit Toyota and discover a bold new era of motoring at the 2016 Montreal International Auto Show – January 15-24 in the Toyota booth at the Palais des Congrès.

(TORONTO, ON – January 13, 2016) Visit Toyota and discover a bold new era of motoring at the 2016 Montreal International Auto Show – January 15-24 at the Palais des Congrès. “For 2016, we will continue to raise the bar by introducing new, and even...

(TORONTO, ON – October 21, 2015) On October 28, Toyota will hold a press conference at the 2015 Tokyo Motor Show from 14:15 to 14:30 JST (05:15 to 05:30 UTC). At 14:00 JST (05:00 UTC), a Ustream webcast of the press conference will be embedded on this...

(TORONTO, ON – October 13, 2015) In its fourth generation, the Toyota Prius is set to take on new markets with groundbreaking environmental performance, a bold new design, and a fun-to-drive spirit. Today, Toyota is proud to unveil the technological advances that enable its hybrid ...

(LAS VEGAS – September 8, 2015) The same vehicle that pioneered the hybrid category just disrupted the status quo again. The all-new, fourth-generation Prius starred in a spectacular evening production of music, food and special effects to celebrate an industry icon in a way that ...

(TORONTO, ON – September 1, 2015) With a striking new look, enhanced driving dynamics and impressive fuel economy, the 2016 Prius will challenge what you know about hybrids...

TORONTO, ON., (Oct. 14, 2014) – Toyota Motor Corporation announced today global hybrid sales surpassed the 7 million unit mark in September. Toyota achieved this latest million-unit hybrid milestone at the record pace of nine months. Including ...

(TORONTO, ON. – September 15, 2014) It’s the vehicle that made hybrid ownership mainstream – the most recognizable hybrid in the world. With advanced features and exceptional performance, the 2015 Toyota Prius is ready to deliver remarkable fuel ...

Iconic hybrid combines fuel efficiency, comfort, advanced technology at an attractive price (TORONTO – November 5, 2013) It’s innovative, aerodynamic and advanced. It’s the 2014 Toyota Prius – the most famous hybrid...