(TORONTO, ONTARIO – July 18, 2017) As fast moving fires in British Columbia are forcing thousands of people from their homes, Toyota Canada Inc. (TCI) and Toyota Financial Services (TFS) are contributing $50,000 to help the Canadian Red Cross with their ongoing relief efforts in the affected communities.

“Our thoughts go out to those in the B.C. communities affected by the fires,” said Larry Hutchinson, President and CEO, Toyota Canada Inc. “It’s been amazing to see neighbouring groups rally together and provide support to those in need, and we extend our support for the ongoing efforts.”

“At times of disasters such as these, we need to come together and lend a helping hand,” added Darren Cooper, President of Toyota Financial Services “We commend the work that the Canadian Red Cross is doing on the ground as they provide relief to individuals, families and communities impacted by the fires.”

The financial assistance will be donated to the Canadian Red Cross, which will support impacted individuals, families and communities affected by the B.C. wildfires. Through the help of volunteers and staff who have been activated across the country, the Canadian Red Cross is providing a variety of services to meet the needs of communities affected by the fires including registration, financial assistance, shelter and information.

Canadians wishing to help are encouraged to make a financial donation to the British Columbia Fires Appeal online at redcross.ca or calling the Canadian Red Cross donations line at 1-800-418-1111.


About Toyota Canada Inc.

Toyota Canada Inc. (TCI) is the exclusive Canadian distributor of Toyota and Lexus vehicles.  Toyota has sold over 5 million vehicles in Canada through a national network of 287 Toyota and Lexus dealerships.  Toyota is dedicated to bringing safety, quality, dependability and reliability in the vehicles Canadians drive and the service they receive.  TCI’s head office is located in Toronto, with regional offices in Vancouver, Calgary, Montreal and Halifax and parts distribution centres in Toronto and Vancouver.  Toyota operates two manufacturing facilities in Canada. Having produced more than six million vehicles, popular Canadian models built at these facilities include Toyota RAV4, Toyota Corolla, Lexus RX 350 and RX 450h hybrid.

About Toyota Financial Services

Toyota Financial Services (TFS) provides retail, leasing and wholesale financial services to Toyota and Lexus dealerships and customers across Canada.  TFS is part of the worldwide financial services group, Toyota Financial Services Corporation (TFSC), a wholly-owned subsidiary of Toyota Motor Corporation in Japan with the Canadian operation headquarters in Markham, Ontario.