TOYOTA CANADA INC. ANNOUNCES PRICING FOR THE 2007 TOYOTA TUNDRA
North America's "Never Quit" full-size pick-up combines impressive performance, compelling features and options, and an attractive price

(TORONTO) - Toyota Canada Inc. today announced that the all-new 2007 Toyota Tundra will be offered at a manufacturer's suggested price sure to put a smile on the faces of Canadian truck lovers.

"We are very excited about the new Toyota Tundra, which was designed and built in North America for North Americans," said Tony Wearing, Toyota Canada Inc.'s Managing Director. "The new Tundra is a truck that's unique in the full-size pick-up segment - a powerful, capable performer loaded with special features that make it the ideal partner for demanding work. So we're especially pleased to be able to offer the new Tundra at a price-point that will move this truck out of the showroom and into its proper homes - the driveways, farms, and job sites of hard-working Canadians from coast to coast."

The 2007 Toyota Tundra is loaded with standard equipment and utility, comfort and convenience features, making it the ideal partner when there's demanding work to be done - and with a suggested price starting as low as $25,255*, the 2007 Toyota Tundra represents great value for the truck-buyer's dollar. What's more, buyers can choose from a range of engine, drivetrain, cab and bed sizes, and trim levels, to build the Toyota Tundra that's tailored to their needs.

"The 2007 Toyota Tundra is the result of decades of real-world truck experience, gained by building trucks that Never Quit, despite working in some of the most challenging environments around the world," Mr. Wearing continued. "We have taken those lessons to heart and created a new Tundra that's poised to become the truck to beat in the North American full-size pick-up market - not only in capability, but in value."

The new Tundra goes on sale across Canada February 20th.

*Manufacturers suggested retail price for all models listed below:

Grade: Body Style: Bed Length: MSRP starting at:
DLX 4.7L V8 4x2 Regular Cab Long $25,255
SR5 5.7L V8 4x2 Regular Cab Long $29,990
SR5 4.7L V8 4x2 Double Cab Standard $32,435
SR5 5.7L V8 4x2 Double Cab Standard $36,600
SR5 5.7L V8 4x2 CrewMax Short $37,595
Ltd 5.7L V8 4x2 CrewMax Short $47,890
DLX 4.7L V8 4x4 Regular Cab Long $29,320
SR5 5.7L V8 4x4 Regular Cab Long $34,045
SR5 4.7L V8 4x4 Double Cab Standard $36,500
SR5 4.7L V8 4x4 Double Cab Long $37,020
Ltd 4.7L V8 4x4 Double Cab Standard $46,210
SR5 5.7L V8 4x4 Double Cab Standard $38,000
SR5 5.7L V8 4x4 Double Cab Long $40,665
Ltd 5.7L V8 4x4 Double Cab Standard $47,710
SR5 5.7L V8 4x4 CrewMax Short $41,660
Ltd 5.7L V8 4x4 CrewMax Short $51,955