Toyota Brand Leads Industry in IIHS ‘Top Safety Pick’ with New RAV4 Award


Toronto, ON [May 1, 2013] The 2013 Toyota RAV4 sport utility vehicle has earned the Top Safety Pick (TSP) Award for good performance from the Insurance Institute for Highway Safety. The Institute (IIHS) noted Toyota improved the RAV4's roof structure to earn a good rating for rollover protection.
 
With 13 segment award recipients, the Toyota brand has more 2013 Top Safety Picks than any other automotive brand.  Both Lexus and Scion each have four TSP winners on the list. 
 
To qualify for the Top Safety Pick, vehicles must have good ratings for occupant protection in the moderate overlap frontal test, side impact, rollover and rear tests, regardless of their small overlap rating.  The award recognizes vehicles that perform best in these tests administered by the IIHS, which the IIHS believes predict good performance in protecting people in front, side, rollover and rear crashes.
 
To view the RAV4 IIHS test results, please go to: http://bit.ly/rdScYo.
 
About Toyota Canada Inc.
 
Toyota Canada Inc. (TCI) is the exclusive Canadian distributor of Toyota, Lexus and Scion cars, SUVs and trucks. Toyota is the first full-line manufacturer to make all of the elements of the Star Safety System standard on every vehicle starting in 2011. The Star Safety System includes Vehicle Stability Control (VSC), Traction Control (TRAC), Anti-lock Brake System (ABS), Electronic Brake-force Distribution (EBD), Brake Assist (BA) and Smart Stop Technology (SST). TCI’s head office is in Toronto, with regional offices in Vancouver, Calgary, Montreal and Halifax and parts distribution centres in Toronto and Vancouver.
 
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