Toyota Tundra Hauls its Quality, Safety and Reliability to Agri-trade and Agribition

  • Test drives available for Tundra and new Camry
  • Jamie Davis of television series Highway Thru Hell will be at Toyota booth during both Agri-trade and Agribition


TORONTO, ON., (November 4, 2014) – The Toyota Tundra will be prominently featured in November at two of Western Canada’s most important agricultural events – Agri-trade in Red Deer and Agribition in Regina.

Agri-trade, the annual agriculture and lifestyle show with a focus on farm equipment and services, runs from November 5-8 at Westerner Park. Toyota will be in Booth AGE 1020, in the Truck & Trailer Pavilion at Agricentre East.

Later in the month, from November 24-29, Toyota will have a booth at Agribition, the largest livestock show in Canada. Toyota will be in booth 746 at Credit Union Eventplex.

“Western Canadian farmers need a truck like Tundra to help them dependably handle the challenges of their work, from navigating tough weather conditions to having to transport big payloads,” said Larry Hutchinson, Vice President, Sales, Toyota Canada Inc. “Like hard-working prairie farmers, the Toyota Tundra is a hard-working truck that owners can rely on for its quality and dependability – day in and day out.”

Tundra will both be on display and available to visitors for test drives at Toyota’s Agri-trade and Agribition booths. Guests will be able to gain an appreciation for how Tundra is a bold and distinctive full-size pickup that offers real-world fuel efficiency and reliability.

In addition, Jamie Davis of Discovery’s television series “Highway Thru Hell” will be at Toyota’s booth to attest to the capability of the Tundra under the most adverse weather and terrain conditions.

The appearances will take place on:  

  • Thursday, November 6 (Agri-trade): 10:00–11:30 a.m. and 1:30–3:00 p.m.
  • Wednesday, November 26 (Agribition): 1:30–3:00 p.m. and 4:30–6:00 p.m.
  • Wednesday, November 26 (Agribition – Grain Expo): 12:00– 12:30 (see below)
  • Thursday, November 27 (Agribition): 1:30–3:00 p.m. and 4:30–6:00 p.m.

Davis’ show, chronicles the heavy rescue work his crew undertakes in patrolling some of the world’s most dangerous and difficult stretches of road. That includes the highways of the Coquihalla and Fraser Canyon in British Columbia, as well as Highways 63 and 881 that lead to Fort McMurray, Alberta. Davis and his colleagues rely on four Tundra vehicles to meet the challenges of their job.

Much of Toyota’s 2015 lineup of cars and trucks will be on display at both events. That includes the new 2015 Camry – North America’s best-selling passenger car – which will be available for test drives.

About Toyota Canada Inc.

Toyota Canada Inc. (TCI) is the exclusive Canadian distributor of Toyota, Lexus and Scion vehicles.  Celebrating its 50th anniversary in Canada, Toyota has sold over 4.6 million vehicles in Canada through a national network of 285 Toyota, Lexus and Scion dealerships.  Toyota is dedicated to bringing safety, quality, dependability and reliability in the vehicles Canadians drive and the service they receive.  TCI’s head office is located in Toronto, with regional offices in Vancouver, Calgary, Montreal and Halifax and parts distribution centres in Toronto and Vancouver.  Toyota operates two manufacturing facilities in Canada which build popular Canadian vehicles: Toyota RAV4, Toyota Corolla, Lexus RX 350 and RX 450h hybrid and just celebrated production of its 6 millionth vehicle.


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