Toyota Sienna Earns 2015 Today’s Parent Approved™ Seal

Parents love the minivan’s safety, spaciousness and premium features

TORONTO, ON., (March 6,  2015) – The Toyota Sienna has been recognized as one of just 20 products to receive a 2015 Today’s Parent Approved™ Seal.

Today’s Parent, Canada’s number-one source of parenting information, established the program to recognize great products for Canadian families. With data collected from an online survey of 1,877 Canadian parents, and through multiple rounds of evaluation, products are assessed on three criteria – quality, ease of use and value for money. The endorsement is intended to reassure parents that the purchases they make have the confidence of the publication’s readers and editors.

With room for up to eight passengers, the 2015 Sienna is a minivan like no other, delivering all the practicality that busy Canadians demand, including the safety of seven airbags, plus great styling and surprisingly dynamic performance drivers love.

As Today’s Parent noted when describing the Sienna: “Best minivan ever! So sturdy, great gas mileage, lots of features.”

The 2015 Sienna is offered in several models, including Canada’s only all-wheel-drive minivan models – making it easy for parents to choose the minivan that best meets their needs.

One key feature of the Sienna that parents love is Toyota’s Driver Easy Speak, which allows for parents in the front to direct a one-way conversation to their kids in the back. Parents also appreciate the vehicle’s spacious interior and impressive cargo capacity, as well as upgrades such as a fourth anchor point for child protection seats and a pull-down conversation mirror each becoming standard on all 2015 models.

“The innovative technology and features we put into the Sienna are done to maximize the safety, comfort and convenience of families, which makes this special recognition from Today’s Parent particularly gratifying,” said Larry Hutchinson, Vice President, Toyota Canada Inc.

About Toyota Canada Inc.
Toyota Canada Inc. (TCI) is the exclusive Canadian distributor of Toyota, Lexus and Scion vehicles.  Celebrating its 50th anniversary in Canada, Toyota has sold over 4.6 million vehicles in Canada through a national network of 285 Toyota, Lexus and Scion dealerships. Toyota is dedicated to bringing safety, quality, dependability and reliability in the vehicles Canadians drive and the service they receive.  TCI’s head office is located in Toronto, with regional offices in Vancouver, Calgary, Montreal and Halifax and parts distribution centres in Toronto and Vancouver.  Toyota operates two manufacturing facilities in Canada which build popular Canadian vehicles: Toyota RAV4, Toyota Corolla, Lexus RX 350 and RX 450h hybrid and just celebrated production of its 6 millionth vehicle.


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