Wave Four: Toyota’s 60th Anniversary in Canada Cross-Country Road Trip

In celebration of Toyota’s 60^th anniversary in Canada, the cross-country “Kanreki” road trip continues! Wave four of the drive began in North Bay, ON and ended in Winnipeg, MB. The group of automotive journalists and Toyota Canada representatives were behind the wheel of the Toyota Land Cruiser, Crown Signia, Corolla Cross Hybrid, Tundra, Sequoia, Sienna and Grand Highlander.

A very special RAV4 Hybrid was also added to the convoy. Picked up from Toyota Motor Manufacturing Canada (TMMC) in Ontario, this 2024 RAV4 is TMMC’s 11-millionth vehicle built at their facility – a remarkable milestone.

This portion of the road trip demonstrated how Canadians use Toyota products as tools for different needs – whether for mining, fishing, or everyday use. The first stop was at Miller Technology – a company that modifies 70 series Toyota Land Cruisers for underground mines. They even got to see some of these Land Cruisers hard at work in an underground mine in Sudbury! While in Sudbury, the group was also sure to visit the Big Nickel, which is also celebrating its 60^th anniversary, or Kanreki, this year.

As the journey continued, the group made their way to a fishing tour in Sault Ste. Marie, using the Toyota Tundra to tow their boat. Shortly after, they visited Wayne Toyota in Thunder Bay – a multi-generational dealership that is among one of Toyota’s top dealerships in Canada. 

Along the stretch of the drive towards Winnipeg, MB, there were several stops at more unique monuments and landmarks including the Wawa Goose, Terry Fox historic plaque and Husky the Muskie in Ontario, and the longitudinal Centre of Canada in Tache, MB.