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TORONTO, August 11, 2025 – MaRS Discovery District and the Toyota Mobility Foundation (TMF) today announced the 10 high-potential startups that will be participating in the second cohort of the Mobility Unlimited Hub (MUH) in Toronto. These companies bring novel technological approaches to active mobility and transformational devices and will leverage the Hub’s network to accelerate the commercialization of their solutions in both Canada and globally.
Building on the success of the first cohort, this program is once again focused on active mobility, including rehabilitative, adaptive and assistive solutions, with the aim of fostering a more inclusive and accessible society. The human-centered philosophy behind the MUH is simple: When people are free to move, they can fully realize their potential.
The power of the ecosystem
The MUH was launched in Toronto in 2024, in response to a clear need. According to a recent Canadian Survey on Disability, 27 percent of Canadians aged 15 years and older — eight million people — have one or more disabilities that limit their daily activities. Additionally, 30 percent of people living with disabilities in Canada report that their requirements for assistive devices have not been fulfilled.
After receiving more than 70 applications from across the globe, MaRS and TMF, along with their advisory committee, have selected 10 innovative startups to participate in the second cohort.
The new MUH cohort members include:
“Mobility means moving forward with new ideas. Our first cohort proved the power of the community to scale new active mobility solutions faster and more effectively, and bring needed change to the industry,” says William Chernicoff, a program manager at Toyota Mobility Foundation. “Founded on a commitment to human-centered design, the Hub was created to position this market as one worth investing in, and we are seeing that transformation. There remains a wide range of unmet needs and challenges that limit active mobility, which is why we are expanding the next cohort’s scope to allow for more diversity in the problems the startups are seeking to solve.”
Critical to the MUH’s success is the ongoing commitment from MaRS Discovery District, which includes expanded access to state-of-the-art working spaces at the MaRS Centre in downtown Toronto. This highly effective collaboration demonstrates that change can happen rapidly in the context of a holistic ecosystem designed to drive innovation in active mobility.
“The Mobility Unlimited Hub is more than a program — it’s a powerful example of what happens when innovation is driven by purpose,” says Morgan Lorimer, senior manager of cohort programs in innovation ecosystems at MaRS. “With a new dedicated co-working space at the MaRS Centre, we’re creating the environment these startups need to scale, turning bold ideas into inclusive mobility solutions that improve lives and expand access.”
“Joining this cohort is a game changer for ImaginAble Solutions as we enter our next phase of growth, scaling Guided Hands® to reach more children and adults with hand disabilities around the world,” says Lianna Genovese, CEO and founder of ImaginAble Solutions Inc., part of the new MUH cohort. “Access to industry experts in manufacturing and research will accelerate our ability to expand into schools, hospitals, and homes."
Entrepreneurs speed toward scalability
The first cohort’s successes far exceeded the initial expectations held by both participants and program organizers, demonstrating that the path from early-stage innovation to market scale can be accelerated with the right combination of resources. Those resources include marketing and public relations support, funding opportunities, regulatory advice and guidance to improve manufacturing efficiency and supply chain optimization.
“The Mobility Unlimited Hub has been instrumental in accelerating our growth. The opportunity to collaborate with others in the mobility space has enhanced our production capabilities and streamlined our business processes, ultimately delivering a better experience for our customers,” says Eugene Cherny, the CEO and co-founder of Cheelcare, a member of the inaugural MUH cohort.
Since the inception of this program, startup members have hit key milestones. Highlights include:
Visit the Mobility Unlimited Hub web page for more information about the program.
About Toyota Mobility Foundation
The Toyota Mobility Foundation (TMF) was established in August 2014 by the Toyota Motor Corporation (TMC) to support the development of a more mobile society in which everyone can move freely. The Foundation underscores TMC’s ongoing commitment to continuous improvement and respect for people. It utilizes Toyota’s expertise and technologies to support strong mobility systems while eliminating disparities in mobility. TMF works in partnership with universities, governments, non-profits, research institutions and other organizations, creating programs that are aligned with the UN Sustainable Development Goals (SDGs) to address mobility issues around the world.
About MaRS Discovery District
MaRS Discovery District is a charitable organization and North America’s largest urban innovation hub dedicated to helping Canadian technology companies succeed. With a focus on climate, health sciences and other emerging technologies, MaRS supports startups tackling some of the world’s most pressing issues.
MaRS spans more than 1.5 million square feet of cutting-edge office, lab, meeting and event space in downtown Toronto. MaRS has helped ventures generate $11.5 billion in cumulative revenue, raise $19 billion in funding, and create and maintain more than 33,000 jobs. The MaRS platform also includes MaRS IAF, one of Canada’s top seed-stage venture funds. Through its world-class facilities, strategic programs and partnerships, MaRS accelerates the adoption of groundbreaking Canadian technology and bolsters a globally competitive innovation ecosystem.
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