Toyota recognized with 2025 AutoTrader Awards in five segments and Canada’s Most Trusted Car Brand Award

• Toyota voted as Canada’s Most Trusted Car Brand for a third year in a row


• AutoTrader awards Toyota with category winners for Camry, Grand Highlander, Sienna, Prius, and Prius PHEV


• See the winners at the Canadian International Auto Show – February 14-23 in Toronto

TORONTO, January 17, 2025 – Toyota Canada’s customer-first commitment to offering Canadians a full range of stylish, well-engineered vehicles that represent excellent value for money has earned the company five 2025 AutoTrader Awards – several that were awarded for a second consecutive year. AutoTrader’s jury of more than 20 industry experts considered every vehicle available to Canadians and announced the winners today. Toyota was also voted by Canadians as Most Trusted Automotive Brand in the 2025 AutoTrader Awards. Toyota has won this award each year AutoTrader has conducted the study, three years in a row.

“Canadians shopping for a new vehicle today are faced with an incredible range of choices, and they rely upon the knowledge of experts like the journalists who write for AutoTrader. That's why these awards are so important, and we’re thrilled to have been honoured as Canada’s Most Trusted Automotive Brand and given five category awards for various Toyota models,” said Robert Tsang, Vice-President, Toyota Canada Inc. “As the only full-line automaker, Toyota offers the industry’s broadest range of vehicles so Canadians can find a coupe, sedan, hatchback, crossover, SUV, minivan, or truck that suits their lifestyle, fits their budget, keeps them safe – and brings them joy. This is what matters to our customers – and if it matters to them, it matters to us. We look forward to applying our customer-first approach in all that we do as we continue to proudly serve Canadians.”

Toyota Canada takes home the following category wins in the 2025 AutoTrader Awards:

• Best Family Sedan for the Toyota Camry
• Best Mid-Size SUV for the Toyota Grand Highlander (2^nd consecutive year)
• Best Minivan for the Toyota Sienna (2^nd consecutive year)
• Best Hybrid for the Toyota Prius (2^nd consecutive year)
• Best Plug-in Hybrid for the Toyota Prius Plug-in Hybrid (2^nd consecutive year)

Toyota was also voted as the Most Trusted Automotive Brand by Canadians in the 2025 AutoTrader Awards. According to a study commissioned by AutoTrader, 28 percent of Canadians surveyed say that Toyota (which includes Lexus) is their most trusted automotive brand. The Most Trusted Automotive Brand award is the only award AutoTrader’s expert jury did not vote on.

Visitors can explore these award-winning vehicles and more at the Toyota booth at the Canadian International Auto Show, which runs February 14-23 at the Metro Toronto Convention Centre.

About Toyota Canada Inc.
Toyota Canada Inc. (TCI) is the exclusive Canadian distributor of Toyota and Lexus vehicles. Toyota has sold over six million vehicles in Canada through a national network of 287 Toyota and Lexus dealerships. Toyota is dedicated to bringing safety, quality, dependability and reliability to the vehicles Canadians drive and the service they receive. TCI’s head office is in Toronto, with regional offices in Vancouver, Calgary, Montreal and Halifax, and parts distribution centres in Clarington and Vancouver. Toyota also operates two manufacturing facilities in Canada. Having produced more than eleven million vehicles, popular Canadian models built at these facilities include Toyota RAV4, Toyota RAV4 Hybrid, Lexus RX and RX hybrid, as well as Lexus NX and NX hybrid. The company has sold more than 24 million electrified vehicles worldwide and is the number one seller of electrified vehicles in Canada.

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