• Best March ever for TCI truck sales, up 22.9% versus March 2012 
TORONTO, ON., (April 2, 2013) – The all-new, fourth-generation Toyota RAV4 had its best-ever month with 3,635 sales.
 
Supported by the RAV4, it was a best-ever March for Toyota Canada Inc. (TCI) truck sales. The total of 8,551 trucks sold was up 22.9% compared to 2012.
 
Overall, TCI sold 16,286 vehicles in March, down 6.1% versus 2012.
 
Toyota sales highlights for March 2013 (vs. 2012)
  • Toyota sales: 14,647
    • Toyota passenger car sales: 6,769
    • Avalon sales: 132 (up 193.3%)
  • Toyota truck sales: 7,878 (up 23.4%) :: new March record
  • RAV4 sales: 3,635 (up 95.7%) :: best-ever month
  • Tacoma 4X4 sales: 857 (up 11.6%)
  • Highlander sales: 537 (up 22.9%)
“We’re pleased with the momentum that the all-new RAV4 and Avalon have generated,” said Larry Hutchinson, Managing Director, Toyota Canada Inc. “These vehicles demonstrate how Toyota is focused on rolling out exceptional new products that meet the wants and needs of Canadians.”  
 
 
Lexus sales highlights for March 2013 (vs. 2012)
  • Lexus luxury car sales: 548  
    • ES sales: 226 (up 37.8%)
    • LS sales: 15 (up 66.7%)
  • Lexus luxury SUV sales: 673 (up 17%)
  • RX sales :: 559 (up 29.1%)
“The new Lexus offerings resonate with Canadians,” said Cyril Dimitris, Director, Lexus Canada. “We’ll continue to build momentum with a new 2014 IS that offers drivers a dynamic combination of aggressive elegance, performance oriented engineering and a powerful road presence.”
 
 
Scion sales highlights for March 2013 (vs. 2012)
  • Scion sales: 418 
“Scion continues to build in Canada with recently announced vehicles like the 2014 Scion tC 10 Series,” said Cyril Dimitris, Director, Scion Canada. “Within the next week, we’ll be building brand awareness and announcing a select series of innovative sponsorships.”
 
Please click here for full Toyota Canada Inc. March 2013 sales results.
 
About Toyota Canada Inc.
Toyota Canada Inc. (TCI) is the exclusive Canadian distributor of Toyota, Lexus and Scion cars, SUVs and trucks. Toyota is the first full-line manufacturer to make all of the elements of the Star Safety System standard on every vehicle starting in 2011. The Star Safety System includes Vehicle Stability Control (VSC), Traction Control (TRAC), Anti-lock Brake System (ABS), Electronic Brake-force Distribution (EBD), Brake Assist (BA) and Smart Stop Technology (SST). TCI’s head office is in Toronto, with regional offices in Vancouver, Calgary, Montreal and Halifax and parts distribution centres in Toronto and Vancouver.
 
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