Own the Off-road: Introducing the 2017 Toyota 4Runner TRD Pro

TRD Pro series expands as 4Runner edition offered in Canada for first time. 4Runner line-up also features new TRD OFF-ROAD package

(TORONTO, ON – October 20, 2016) Pavement? Who needs pavement? The Toyota 4Runner TRD Pro screams, “Bring on the trail!” Offered for the first time in Canada, the 4Runner TRD Pro headlines the 4Runner line-up for the 2017 model year, which also includes a new TRD OFF-ROAD package.

“The 4Runner is an authentic, body-on-frame SUV that already has a solid and well-deserved global reputation as a truck that can tackle just about any terrain on the planet – and with the enhancements included on the TRD Pro edition, it’s ready to conquer the rest,” said Cyril Dimitris, Vice President, Toyota Canada Inc. “We’re pleased to offer Canadians this true off-road warrior as part of our expanded TRD Pro series, which also includes the Tundra and Tacoma pick-up trucks. The 2017 4Runner TRD Pro combines rugged performance upgrades with styling to match its awesome capabilities.”

The 2017 4Runner is already an impressive machine – and the engineers at Toyota Racing Development (TRD) have added a long list of ground-pounding features to the TRD Pro model.

The 2017 Toyota 4Runner TRD Pro features several unique TRD Pro performance upgrades, including TRD-tuned front springs, TRD Bilstein high-performance shocks with rear remote reservoirs, and 31.5” Nitto Terra Grappler all-terrain tires on 17” matte black aluminum wheels with TRD centre caps.

Unique TRD Pro style enhancements include a heritage Toyota grille, TRD shift knob, TRO Pro-badged floor mats, black TRD Pro badging on the C-pillar and tailgate, TRD-stamped aluminum front skid plate, black accents on the front and rear bumpers, and more.

These are in addition to impressive off-roading performance and style features also found on the 2017 Toyota 4Runner TRD OFF-ROAD edition, including 4-wheel crawl control, lever-type 4WD selector, four-setting multi-terrain select system (to tailor wheel slip to specific off-road conditions), Toyota’s Kinetic Dynamic Suspension System, multi-terrain ABS, high-visibility Optitron instrumentation, black seats with red stitching, a hood scoop, TRD logo on the front headrests, and black end caps for the roof rails.

Like all 2017 Toyota 4Runner models, the 4Runner TRD Pro is built around a powerful and proven 4.0L V6 engine that generates up to 270 horsepower and up to 278 lb-ft of torque. This is mated to a five-speed automatic super electronically controlled transmission with lock-up torque converter and transmission cooler. 4Runner has a 2,268 kg (5,000 lb) towing rating, and is standard equipped with a hitch plus 4-pin and 7-pin trailer wiring harnesses.

On-demand four-wheel-drive (full-time on the 4Runner Limited edition), a suspension designed for drivability, robustness and ride comfort, and advanced control technologies such as hill start assist control and downhill assist control make 4Runner the go-anywhere mid-size SUV that’s also surprisingly well-mannered on the road, while front and rear ventilated disc brakes provide plenty of stopping power.

The 2017 4Runner is available in five models:

  • 2017 Toyota 4Runner SR5 (Starting MSRP: $44,800);

  • 2017 Toyota 4Runner OFF-ROAD (Starting MSRP: $46,720);

  • 2017 Toyota 4Runner Limited 5-Passenger (Starting MSRP: $50,305);

  • 2017 Toyota 4Runner Limited 7-Passenger (Starting MSRP: $51,500);

  • 2017 Toyota 4Runner TRD Pro (Starting MSRP: $52,195).

The 2017 Toyota 4Runner – including the first 4Runner TRD Pro available in Canada – goes on sale in the New Year at Toyota Dealers across Canada.

About Toyota Canada Inc.

Toyota Canada Inc. (TCI) is the exclusive Canadian distributor of Toyota and Lexus vehicles.  Toyota has sold over 5 million vehicles in Canada through a national network of 286 Toyota and Lexus dealerships.  Toyota is dedicated to bringing safety, quality, dependability and reliability in the vehicles Canadians drive and the service they receive.  TCI’s head office is located in Toronto, with regional offices in Vancouver, Calgary, Montreal and Halifax and parts distribution centres in Toronto and Vancouver.  Toyota operates two manufacturing facilities in Canada. Having produced more than seven million vehicles, popular Canadian models built at these facilities include Toyota RAV4, Toyota Corolla, Lexus RX 350 and RX 450h hybrid.


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