Innovation and Advanced Technology

Whether it's vehicle specifications, manufacturing processes, environmental concerns, or the future of the automobile, Toyota and Lexus engineers and designers are always finding ways to make things better. Better means more performance, more safety, more fuel efficiency, more sustainability... more value, and more reasons for customers to say, "Toyota offers me an innovative, advanced technology driving experience that's easy to integrate into my life". Here, you'll find examples of the world-leading advancements and technology that help make Toyota and Lexus leaders in innovation.



MAY 30, 2014

Established to help build charging infrastructure for electric-powered vehicles (PHVs, PHEVs and EVs)   TOKYO, Japan (May 30, 2014)—Toyota Motor Corporation, Nissan Motor Co., Ltd., Honda Motor Co., Ltd., and Mitsubishi Motors Corporation jointly ...

MAY 28, 2014

Tokyo, Japan (May 28, 2014) — Toyota Motor Corporation (TMC) will begin trial leasing of newly developed clinical research versions of its “Walk Training Assist” and “Balance Training Assist” robots to 20 medical facilities in Japan this autumn. The ...

MAY 20, 2014

Toyota City, Japan (May 20, 2014) – Toyota is using one of the hardest materials in nature (after diamonds) to develop a semiconductor chip it hopes will improve the fuel efficiency of its hybrids, such as the Prius, by as much at 10 per cent. The co

APR 10, 2014

Toyota City, Japan (April 10, 2014) ― Toyota Motor Corporation aims to further increase the environmental performance of its vehicles with a series of newly-developed, highly fuel-efficient engines that achieve outstanding thermal efficiency1. The new ...

APR 04, 2014

Toyota City, Japan, April 4, 2014 — Toyota Motor Corporation (TMC) will this month begin large scale testing of a new cloud-based agricultural IT management tool (“HousakuKeikaku”) through the Rice Growers Improvement Network* in the Aichi and ...

MAR 28, 2014

Paul Ricard, France (March 28, 2014) –  TOYOTA Racing has today revealed the TS040 HYBRID car and revised driver line-up which will take it into the 2014 FIA World Endurance Championship - and into a new era of hybrid motorsport.   With 480PS of ...

MAR 20, 2014

TORONTO, ON., (March 20, 2014) — Toyota Motor Corporation announces the start of consumer trials of the “i-Road” personal mobility vehicle in the Greater Tokyo Area. The limited trials, which aim to gauge the effectiveness of the electric vehicle in ...

FEB 14, 2014

Toyota’s advanced safety technologies of today and tomorrow being showcased   Toronto, ON., (February 14, 2014) – Advanced connectivity and safety technologies will be receiving extra attention at this year’s Canadian International Auto Show (CIAS), ...

FEB 13, 2014

Unique concept vehicle steered by driver’s intuitive body movements, and ability to react to its driver’s moods   Toronto, ON., (February 13, 2014) – This is a car that adopts a human-like interface – connecting both physically and emotionally with ...

FEB 04, 2014

Toyota City, Japan, February 4, 2014—Toyota Motor Corporation (TMC) announces that its community-based motorsports activities through Lexus Racing and Toyota Racing—aimed to bring more joy to more people through automobiles—will continue in various ...

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