Innovation and Advanced Technology

Whether it's vehicle specifications, manufacturing processes, environmental concerns, or the future of the automobile, Toyota and Lexus engineers and designers are always finding ways to make things better. Better means more performance, more safety, more fuel efficiency, more sustainability... more value, and more reasons for customers to say, "Toyota offers me an innovative, advanced technology driving experience that's easy to integrate into my life". Here, you'll find examples of the world-leading advancements and technology that help make Toyota and Lexus leaders in innovation.



FEB 22, 2017

New catalyst is world’s first1 integrally molded FLAD®2 substrate Groundbreaking design reduces catalyst volume by 20%   (TOYOTA CITY, JAPAN – February 22, 2017) Toyota Motor Corporation announces the commercial availability of a new, smaller...

JAN 12, 2017

(TORONTO, ON – JANUARY 12, 2017) Visit the Toyota booth at the Montréal International Auto Show and discover Toyota’s vision for bringing a better future to Canadians and the communities in which they live.

JAN 04, 2017

(TORONTO, ON – JANUARY 4, 2017) Imagine if the vehicles of the future were friendly, and focused on you. That’s the vision behind Toyota’s Concept-i. Announced today at the 2017 Consumer Electronics Show in Las Vegas, the groundbreaking concept vehicle demonstrates Toyota’s

NOV 17, 2016

LOS ANGELES, CA, NOVEMBER 17, 2016 – Toyota has long maintained that hydrogen fuel cell technology could be a zero emission solution across a broad spectrum of vehicle types. The scalability of this technology is enabling the automaker to explore a semi-trailer truck application for a California-based feasibility study.

NOV 10, 2016

(TORONTO, ON – NOVEMBER 10, 2016) Ontario Premier Kathleen Wynne drove Toyota’s first mass-produced hydrogen fuel cell electric vehicle today, taking a 2016 Toyota Mirai sedan for a spin around Queen’s Park in Toronto.

OCT 19, 2016

(TORONTO, ON – October 19th, 2016) Everyone benefits when vehicles are equipped with advanced automatic safety technology – but these technologies are most effective when drivers understand how they work. That’s why Toyota – the first automaker...

OCT 12, 2016

TOKYO, JAPAN, October 12, 2016 ― Suzuki Motor Corporation (Suzuki) and Toyota Motor Corporation (Toyota) announced that both companies have agreed to start exploring ideas that are directed towards a business partnership.  

OCT 03, 2016

TOYOTA CITY, JAPAN, October 3, 2016 – Toyota Motor Corporation (TMC) plans to launch sales of its compact and cuddlesome "Kirobo Mini" communication partner through Toyota vehicle dealers across Japan in 2017. The nationwide rollout will be preceded by presales at designated dealers in Tokyo and Aichi Prefecture this winter, for which advanced orders will be taken online. Kiboro Mini is tentatively priced at 39,800 Japanese Yen (excluding tax).

SEP 29, 2016

Ottawa, September 29th, 2016 /CNW/ - Startling results of a national public opinion survey about automated vehicles revealed that public misperceptions and over-confidence in these technologies may have unintended consequences for driver behaviour. The May 2016 poll was released today by the Traffic Injury Research Foundation (TIRF) in partnership with the Toyota Canada Foundation (TCF). More than 2,600 Canadian drivers responded to the poll that investigated driver knowledge, attitudes, and practices in relation to much anticipated, semi- and fully-automated vehicles.

SEP 15, 2016

PALO ALTO, CALIFORNIA, September 15, 2016 – Toyota Research Institute (TRI) today announced that it will join forces with the Open Source Robotics Foundation (OSRF) and its newly-formed for-profit subsidiary Open Source Robotics Corporation (OSRC) to expand the development of both open source and proprietary tools for Toyota’s fast-growing robotics and automated vehicle research initiatives.

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