News Releases

TORONTO, Ontario (October 2nd, 2023) – The Prius needs no introduction: As the world’s first mass production hybrid car, its legendary success made Prius a global ambassador for sustainable mobility

TORONTO, Ontario (September 28th, 2023) – Plug into a sporty, cleaner future – with the 2024 Prius Prime. This plug-in hybrid electric sedan is spirited, intelligent, and amazingly efficient – perfect for Canadian drivers ready to take on the road ahead

TORONTO, Ontario (September 27th, 2023) – Rally-bred and track-proven, the GR Corolla is the hot hatch ready to make pulses race. New for 2024, Toyota Canada includes spec upgrades to both the Core model and limited production Circuit Edition

TORONTO, Ontario (September 26th, 2023) – With its enviable balance of performance, design, comfort, technology, safety, and efficiency, the Toyota Corolla is the ultimate compact sedan. New for 2024, Toyota upgrades the Toyota Multimedia system on all L, LE, and LE Upgrade models to enable more services – ensuring even more Canadians can stay connected with the people and things that matter while on the move

Paris, France - September 21 - As a Worldwide Partner of the Olympic and Paralympic Games, Toyota is committed to providing sustainable mobility solutions to help build a decarbonized and inclusive society. In the run-up to Paris 2024, Toyota is announcing the supply of 500 fuel cell Mirai vehicles as part of its official fleet for this major sporting event

TORONTO, Ontario (August 24th, 2023) – Brains and brawn on four wheels: that’s the 2024 Toyota Tundra. This full-size pickup truck is available in an incredible 40 model and trim combinations, headlined by i-FORCE MAX hybrid models that deliver awe-inspiring power and performance plus surprising efficiency.

TORONTO, Ontario - (August 2nd, 2023) – Legends never die. Toyota’s off-road icon and longest-running nameplate is making a triumphant comeback to Canada for the 2024 model year, returning to its rugged origin.

TORONTO, Ontario (July 26th, 2023) – Something great is on the horizon. The all-new...

TORONTO, Ontario (July 13th, 2023) – The Toyota GR Supra traces its heritage back to the Celica Supra of 1979 and over the past four and a half decades it became a name associated with legendary sports performance...

TORONTO, Ontario (July 12, 2023) – Colour speaks to us. It evokes emotions, stimulates senses and paints our world with shades of meaning. In the realm of automotive design, colour is a language that whispers tales of adventure. A crucial thread in...