Beyond Possible – in Montreal

(MONTREAL, QC – JANUARY 14, 2016) Visit Toyota and discover a bold new era of motoring at the 2016 Montreal International Auto Show – January 15-24 in the Toyota booth at the Palais des Congrès.

“For 2016, we will continue to introduce new, better cars, SUVs and light-duty trucks to Canadians,” said Cyril Dimitris, Vice President of Toyota Canada Inc. “All of our Toyota and Scion vehicles deliver bold styling, driving fun, and tremendous value – on top of our global reputation for quality and safety.”

Highlights at the Toyota display include:

2016 Toyota Prius

The fourth-generation of the world’s most popular and proven hybrid vehicle makes its Canadian debut. The 2016 Toyota Prius – the first vehicle to employ Toyota’s New Global Architecture (TNGA) development program – is ready to win over new fans with ground-breaking environmental performance, bold new styling and a fun-to-drive spirit.

2016 Toyota RAV4 and RAV4 Hybrid

The 2016 RAV4 has been upgraded and is joined by the first-ever RAV4 Hybrid as Toyota continues to introduce the advanced efficiency of the Toyota Hybrid Synergy Drive to more vehicles. Great things happen when the world’s most popular and proven hybrid powertrain joins forces with one of Toyota’s most popular vehicles – built right here in Canada.

2016 Scion iM

The Scion brand will have a full lineup of models on display, including the newest addition – the Scion iM. This all-new model redefines the hatch-back segment with bold styling, dynamic handling and an extensive list of standard features – including many premium amenities.

Other “must-see” models

From the bold Yaris Sedan subcompact to the newly-styled Avalon full-sized premium sedan, there’s plenty to see in the Toyota booth. And truck fans will want to check out the next-generation, more rugged Tacoma and the Tundra TRD Pro Series pickup trucks.

Toyota Technologies simulators

Beyond vehicles, Toyota will have lots of exciting technology on display, too. Learn about Toyota Safety Sense through virtual reality. Then explore passionate driving with the Toyota FT1 simulator.

For more information on vehicles, technologies, and Toyota, visit www.toyota.ca

About Toyota Canada Inc.
Toyota Canada Inc. (TCI) is the exclusive Canadian distributor of Toyota, Lexus and Scion vehicles.  Toyota has sold over 4.9 million vehicles in Canada through a national network of 285 Toyota, Lexus and Scion dealerships.  Toyota is dedicated to bringing safety, quality, dependability and reliability in the vehicles Canadians drive and the service they receive.  TCI’s head office is located in Toronto, with regional offices in Vancouver, Calgary, Montreal and Halifax and parts distribution centres in Toronto and Vancouver.  Toyota operates two manufacturing facilities in Canada. Having produced more than six million vehicles, popular Canadian models built at these facilities include Toyota RAV4, Toyota Corolla, Lexus RX 350 and RX 450h hybrid.

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Toyota Canada Inc. | 1 Toyota Place | Toronto, ON | M1H 1H9 | Canada